|
•
Wednesday, June 24, 2009
Home Cardamom Addict Kitchen Diaries Recipes Reviews References & Links About Contact Blogger Relations 101
|
|
•
Tuesday, June 23, 2009
Twitter - Commitment and Effort - Another Perspective » Rethinking Blogger Relations Is blogger relations worth it? I’ve written a few times in the past about blogger relations, from a range of angles - from the tactic in general to the practicalities of pitching bloggers to the results from a blogger’s perspective . With that davefleet.com Exploring the intersection of communications, marketing and social media Skip to content About Contact Pitching Tips « Blogging vs.
|
|
•
Tuesday, June 23, 2009
Blogging Inspiration Marketing and Public Relations Opinions, Randomness SEO The Social Web Web Trends and News The Future Buzz | Media, Marketing, PR Home about connect/social web archives January 28, 2009 Blogger Relations: Two Approaches For PR Posted by Adam Singer in Marketing and Public Relations There has been some good thinking on PR and its interaction with the blogosphere
|
|
•
Wednesday, June 24, 2009
MediaBullseye.com | Masthead | Submissions | Subscribe | Contact Six Steps to Better Blogger Relations By Geoff Livingston January 30, 2008 The big issue with most blogger relations articles revolves around a tendency to treat bloggers like traditional media, and also a focus on tactical pitches or
|
|
•
Tuesday, June 23, 2009
Corp! Blogger Stories Blogs: A Womans New Best Friend - p1 Blogs: A Womans New Best Friend - p2 Bloomberg Marketing Business-to-Business - Blogs: Beyond A Corporate Handshake By Toby Corner Grocery Store Relationships Corporate Blogging Guidelines Diva
|
|
•
Wednesday, January 28, 2009
Blogger Social 2008
In this fifth installment, I discuss blogger relations.
“Blogger Blogger Outreach”
While I would consider blogs an integral part of any “traditional” public relations strategy, blogs are somewhat unique compared to reporters at traditional publications. This is the fifth post in a 6 part series on how I using social media. Bloggers are writing to communicate their distinct perspective on a topic.
|
|
•
Tuesday, June 23, 2009
« Previous Next » Main May 11, 2009 Just what is blogger relations anyway? (Warning- long post) Call it blogger relations or blogger outreach or social media outreach. Whatever we call it, the shorthand version is that it involves engaging with bloggers, with programs and promotions that they will wish to share with their readers. I’ve been writing about blogger relations on Marketing Roadmaps for quite a while now, and in my opinion, we are in the midst of a fairly important change.
|
|
•
Wednesday, January 21, 2009
The Traffic Problem Now imagine that the network is the blogosphere where new blogs spring into existence every day.And as they do, these newly minted bloggers are aspiring to make money. Whatever monetization means the blogger in the long tail settled on, be it Google AdSense or Amazon affiliate codes,it can only work on large volumes of traffic. Since the incentives for individual bloggers ReadWriteWeb ReadWriteWeb ReadWriteTalk Enterprise Jobwire About Subscribe Contact Advertise RSS RWW Daily by Email RSS RWW Weekly Wrap-up Home Products Trends Company Index Best of RWW Archives Theres No Money In The Long Tail of the Blogosphere Written by Alex Iskold / November 28, 2007 1:05 AM / 98 Comments « Prior Post Next Post » In 2004 Chris Anderson wrote an influential book called
|
|
•
Tuesday, June 23, 2009
How to Change the World A practical blog for impractical people. « Blog Versus Book: How I Write My Blog Entries | Main | Irony » February 18, 2006 How to Suck Up to a Blogger Blogging has flipped traditional PR on its head. Technorati provides an easy way to identify the A-listers, so all you have to do is attract the most influential bloggers.
|
|
•
Tuesday, June 23, 2009
Home | Speaking/Training | My Bio | Contact Mack Social Media Rate Sheet Need Social Media Help? | How to launch a successful blogger-outreach program in one day Tuesday, September 18, 2007 For any company that is looking to leverage the blogosphere in its marketing communications efforts, heres all you need to do: 9:00 am - 11:00 am: Go to Technorati and Google Blog Search and search for bloggers that are talking about your company. Make a list of at least 20 bloggers that have blogged about
|