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Tuesday, June 23, 2009
Blogging Inspiration Marketing and Public Relations Opinions, Randomness SEO The Social Web Web Trends and News The Future Buzz | Media, Marketing, PR Home about connect/social web archives January 28, 2009 Blogger Relations: Two Approaches For PR Posted by Adam Singer in Marketing and Public Relations There has been some good thinking on PR and its interaction with the blogosphere
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Wednesday, June 24, 2009
MediaBullseye.com | Masthead | Submissions | Subscribe | Contact Six Steps to Better Blogger Relations By Geoff Livingston January 30, 2008 The big issue with most blogger relations articles revolves around a tendency to treat bloggers like traditional media, and also a focus on tactical pitches or
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Wednesday, January 28, 2009
Blogger Social 2008
In this fifth installment, I discuss blogger relations.
“Blogger Blogger Outreach”
While I would consider blogs an integral part of any “traditional” public relations strategy, blogs are somewhat unique compared to reporters at traditional publications. This is the fifth post in a 6 part series on how I using social media. Bloggers are writing to communicate their distinct perspective on a topic.
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Thursday, September 13, 2007
Since I wrote my original post on PR and Blogging Outreach: 8 Practical Tips , I've noticed a deluge of postings by bloggers about how to pitch bloggers. Ochman's WhatNextBlog: She posted her MaketingSherpa article on How to Pitch Me - and Other Bloggers - with PR . highlighted a good pitch and more pointers for bad pitches .
Lee Odden's Online Marketing Blog discusses How NOT to pitch a blogger I had been updating my original post with any posting that I came upon regarding this topic.
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Tuesday, June 23, 2009
« Camp Baby Blogstorm | Main | Insanity » 03/21/2008 PR people: do your homework BEFORE you reach out to bloggers As weve seen this week alone, from the Camp Baby blogstorm and other incidents (like inviting Jewish moms to Disney over Passover), it is painfully apparent that many PR firms and reps reaching out to bloggers dont do their homework . This is probably the root cause of the most egregious blogger relations SNAFUs. A poorly written pitch makes you chuckle.
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Tuesday, June 23, 2009
davefleet.com Exploring the intersection of communications, marketing and social media Skip to content About Contact Pitching Tips « Edelman’s Trust Barometer 2008 - Social Media Rising; Word of Mouth Still King IABC Takes The Lead With The Social Media Release » Enough With Blogger Strategies! I attended an event recently where I had the pleasure of chatting with a number of executives about social media. All a-buzz with buzz words The ‘in’ term seemed to be “blogging strategies”
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Tuesday, June 23, 2009
Home | Speaking/Training | My Bio | Contact Mack Social Media Rate Sheet Need Social Media Help? | How to launch a successful blogger-outreach program in one day Tuesday, September 18, 2007 For any company that is looking to leverage the blogosphere in its marketing communications efforts, heres all you need to do: 9:00 am - 11:00 am: Go to Technorati and Google Blog Search and search for bloggers that are talking about your company. Make a list of at least 20 bloggers that have blogged
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Tuesday, June 23, 2009
Make your own badge here . I also blog at ... NPTech Tag Roundups: Weekly Former Contributor, Cambodia Section Cambodia4Kids Blog Vidlicious Im a Nonprofit Guru at .. Beths Blog: Channels, Screencasts, and Videos My 2006 Vloggie Nomination My Blip TV Channel My YouTube Channel Awards, Nominations, and Board Memberships Fantasticness in the Nonprofit Technology
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Tuesday, June 23, 2009
How to Change the World A practical blog for impractical people. « Blog Versus Book: How I Write My Blog Entries | Main | Irony » February 18, 2006 How to Suck Up to a Blogger Blogging has flipped traditional PR on its head. Technorati provides an easy way to identify the A-listers, so all you have to do is attract the most influential bloggers.
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Tuesday, June 23, 2009
Conversation Agent « Monetizing Video Online | Main | Anticipate, Stimulate, Welcome, Recover » When is it a Good Idea to Include Bloggers in Your Media Outreach? There are plenty of posts dedicated to how to pitch bloggers. We are way, way past using a standard press release for bloggers' outreach. I give Darren Rowse the gold for starting his commentary with the suggestion that you'd want to comment first and become a genuine and active member of that blog's community before pitching.
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