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Tuesday, June 23, 2009
The Caffeinated Blog Home About Kari Archives Subscribe to The Caffeinated Blog « Whole Lotta Link Love, Weekend Edition | Main | More Must-Read Books: Email Marketing » February 09, 2009 10 Tips for a Successful Blogger Outreach Campaign With more than half of blog readers saying that blogs influencetheir purchase decisions, it's no wonder that many companies are eagerto generate some buzz about their products on blogs. 0160; In order to get the attention
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Monday, June 22, 2009
SES San Jose ! You are here: ClickZ Home › Experts › Search Engine Marketing › Search Results › Leveraging Social Media Buzz for SEO Success Home News News Blog E-Mail Marketing B2B E-Mail Marketing E-Mail Delivery E-Mail Marketing E-Mail
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Tuesday, June 23, 2009
Blogging Inspiration Marketing and Public Relations Opinions, Randomness SEO The Social Web Web Trends and News The Future Buzz | Media, Marketing, PR Home about connect/social web archives January 28, 2009 Blogger Relations: Two Approaches For PR Posted by Adam Singer in Marketing and Public Relations There has been some good thinking on PR and its interaction with the blogosphere
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Tuesday, June 23, 2009
Home | Speaking/Training | My Bio | Contact Mack Social Media Rate Sheet Need Social Media Help? | How to launch a successful blogger-outreach program in one day Tuesday, September 18, 2007 For any company that is looking to leverage the blogosphere in its marketing communications efforts, heres all you need to do: 9:00 am - 11:00 am: Go to Technorati and Google Blog Search and search for bloggers that are talking about your company. Make a list of at least 20 bloggers that have blogged about
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Tuesday, June 23, 2009
Corp! Blogger Stories Blogs: A Womans New Best Friend - p1 Blogs: A Womans New Best Friend - p2 Bloomberg Marketing Business-to-Business - Blogs: Beyond A Corporate Handshake By Toby Corner Grocery Store Relationships Corporate Blogging Guidelines Diva
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Wednesday, June 24, 2009
MediaBullseye.com | Masthead | Submissions | Subscribe | Contact Six Steps to Better Blogger Relations By Geoff Livingston January 30, 2008 The big issue with most blogger relations articles revolves around a tendency to treat bloggers like traditional media, and also a focus on tactical pitches or
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Wednesday, June 24, 2009
A big value proposition that comes with Browse My Stuff is that it provides a great opportunity to build a relationship with bloggers in a particular field. Along the way, I’ve come to realize that there’s quite a bit to learn about how to effectively work with other bloggers. I’ve been collecting information on this topic for a bit and some of the best resources on Blogger Outreach , Blogger Relations In Learning, Extended Brain and Topic Hubs , I discussed my experience in launching Speaking Pro Central . I realized that I should know a lot
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Tuesday, June 23, 2009
« Camp Baby Blogstorm | Main | Insanity » 03/21/2008 PR people: do your homework BEFORE you reach out to bloggers As weve seen this week alone, from the Camp Baby blogstorm and other incidents (like inviting Jewish moms to Disney over Passover), it is painfully apparent that many PR firms and reps reaching out to bloggers dont do their homework . This is probably the root cause of the most egregious blogger relations SNAFUs. A poorly written pitch makes you chuckle.
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Tuesday, June 23, 2009
Conversation Agent « Monetizing Video Online | Main | Anticipate, Stimulate, Welcome, Recover » When is it a Good Idea to Include Bloggers in Your Media Outreach? There are plenty of posts dedicated to how to pitch bloggers. We are way, way past using a standard press release for bloggers' outreach. I give Darren Rowse the gold for starting his commentary with the suggestion that you'd want to comment first and become a genuine and active member of that blog's community before pitching.
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Tuesday, June 23, 2009
Conversation Agent « Answering the Social Phone | Main | The Agency Side of Business: Mitch Joel, Twist Image » Blogger Outreach - its not Your Program, its their Content A couple of weeks ago we discussed when it was a good idea to include bloggers in your media outreach . Those bloggers you may be trying to reach with your pitch know that. I'm using this conversation to also share some important information about the way marketers still relate to customers. Still too many continue to think
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